Higher Education – npENGAGE
Nonprofit thought-leadership and trends
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Read ArticleHow to Hype Homecoming Using Social Media
Do you need a social media strategy for homecoming? Absolutely! And you’ve probably already got one. Students, alumni, parents, and …
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Read Article4 Essential Steps for Growing Higher Ed Scholarship Programs
If you’re reading this and attended college, there’s a good chance you’re in debt. Over 40% of Americans who attended …
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Read ArticleMarketing for Every Moment of the Student Engagement Lifecycle
Higher education marketers have herculean missions! Your work attracts new students, engages current students, and delights alumni and donors. There’s …
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Read ArticleTwo Crucial Themes from the GDPR Featuring in US-Privacy Legislation
2018 was a seminal year for privacy. India drafted its first data privacy bill. The Facebook/Cambridge Analytica scandal broke, spawning …
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Read ArticleThe Ultimate Social Good Playlist for Your Summer Road Trip
Summer is far from over! There are still many weekend getaways, road trips, and beach vacations to be had. If …
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Read ArticleStaying Competitive in the Battle for Fundraising Talent
Staying competitive in the battle to attract and retain fundraising talent matters now more than ever. With the right people …
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Read ArticleHow to Harness the Fundraising Power of Twitch
The internet is and always has been a growing world of innovation and connectivity. In the last 15 years, online …
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Read ArticleHow to Transform Your Higher Education Staff into “Retentioneers”
For academic leaders, recruiting and solidifying the right students is top priority. But what happens after they arrive on campus? …
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Read ArticleConnecting Your Organization to Deliver a Constituent-Driven Experience
Year after year, professionals in the sector keep coming back to that dreaded word, “silos.” We see countless articles about …
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Read Article5 Important Higher Ed Fundraising Truths for FY2020
The end of the fiscal year puts me in a contemplative mood—as institutions close their books, they shift focus from …
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Read Article6 Key Insights from the Inaugural donorCentrics Athletics Benchmarking Group
Last month marked the inaugural meeting of a new benchmarking group created specifically to analyze and discuss trends in athletics …
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Read Article2018 Charitable Giving Report: Spotlight on Higher Ed with CASE CEO Sue Cunningham
Our research is in! The latest 2018 Charitable Giving Report with a spotlight on higher education can help institutions get a handle on …
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Read Article3 Reasons You’ve Got to Have a Leadership Annual Giving Program
Annual giving and major giving teams traditionally experience a bit of competition over donors. If the institution doesn’t require that …
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Read ArticleWhy Higher Education Institutions Need to Leverage Data and Analytics
Using analytical, data-driven insights enables you to reinvent the way your institution operates. Most academic institutions understand how enormous this …
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Read ArticleShaping your Fundraising Strategies with the 2018 donorCentrics®Alumni Giving Report
Did you know that nearly eight out of ten new alumni donors don’t give again the following year? Or that …
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Read Article6 Website Optimization Tips to Make Your Higher Education Institution Shine
One of the most important things for a brand is good web design. Your higher education institution likely has several …
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Read Article4 Free Professional Development Opportunities You Might Not Be Thinking About
It’s so easy to get caught in the day-to-day of our jobs and think of “professional development” as something that …
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Read Article3 Stewardship Techniques to Scale Your Fundraising Efforts
If you’ve paid any attention to the fundraising landscape within higher education over the past few years, you’ve seen a …
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Read ArticleHow to Create Better Charts to Show Fundraising Results
In this post, you’ll learn from my mistakes and create better charts for your audience – to show fundraising results, …
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Read Article3 Ways to Enhance Donor Stewardship with Technology
As stewardship professionals know well, strengthening and preserving relationships with the donors is essential to an institution’s success. In fact, …
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